Bridging the gap between sales and marketing to drive growth
FT DIGITAL DIALOGUES | 17 November 11:00 AM GMT
IN PARTNERSHIP WITH
Hosted by Financial Times Live in partnership with Seismic, this digital webinar will convene sales, marketing and finance leaders to discuss how to successfully bridge the gap between their sales and marketing teams in an era of accelerated technological change.
Head of Sales Enablement Programs
US Media Correspondent
KEY TALKING POINTS
How can sales and marketing teams unify to provide a consistent buying experience at scale?
How are organisations overcoming the challenges created by the rapid shift to remote selling?
Moving to a digital-first mindset: Building meaningful and long-lasting customer relationships through interactive, digital business development.
What digital tools are sales and marketers using in order to support and accelerate the innovation needed to capture new growth opportunities?